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'Cake Boss' adopts Avaya video conferencing for confection consultations

March 21, 2014 | Telepresence Options


Story and images by Gina Narcisi / SearchUnifiedCommunications

ORLANDO, Fla. -- Carlo's Bakery, aka the home of TLC's Cake Boss, is no longer a mom and pop operation. With six retail outlets in New Jersey and New York, as well as a Web presence, Carlo's Bakery has adopted Avaya's IP Office suite to replace a legacy PBX system that was holding the expanding enterprise back.

Carlo's Bakery uses IP Office to connect its disparate store locations, internal personnel, executives and call center, in addition to its bakers and designers, said Leo Minervini, IT director for Carlo's Bakery, during an interview with SearchUnifiedCommunications at Enterprise Connect 2014.

"As we grow our footprint, it's important to be able to really keep the pulse on the customer's requirements -- communication is really important between headquarters, our professional designers and sculptors, as well as the end user," he said.

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