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Radvision's video conferencing and telepresence solutions explained

August 9, 2013 | Telepresence Options

radvision office

Story by Desire Athow / itproportal

All over the world, businesses large and small are taking a serious look at the use of video conferencing as an effective and efficient corporate communications tool. The shift towards video conferencing has been predicated partly by its popularity outside of the office, with platforms like Skype now a proven and reliable means of communicating across time zones in a cost-effective yet social manner. There has scarcely been a more prudent time to take a closer look at how collaborative communication is evolving, so we sat down with Bob Romano, vice president of global marketing at HD video conferencing solutions specialist�Radvision, to explore how new telepresence technologies are affecting the enterprise landscape.

1. How will desktop and mobile video conferencing change the industry?

What we are seeing today is real growth of personal video conferencing. The ability for anyone to collaborate by video - at any time, on any device, and over almost any network - is a driving force behind pervasive video collaboration. This isn't to say that room-based or group video conferencing will go away. On the contrary, I believe pervasive video will help drive the need for high-definition telepresence systems. The fact is that people will seek the best and most appropriate video experience available to them at any given time.

If I'm in the office and have an important meeting with executives or customers, for example, I would prefer to attend that meeting from a conference room equipped with a state-of-the-art video system. If it's more of an ad-hoc working meeting with a team member, I'm more likely to attend using my laptop. Of course, when I'm on the road I may end up attending a meeting on my mobile device. The bottom line is that the ability to conference on-the-go makes collaboration much more convenient than ever before. This fact, combined with a generation of workers who have grown up on video interactions, could easily lead to ubiquitous video in the workplace.

2. What kind of traction are you seeing with desktop and mobile apps?

Desktop and mobile video conferencing are gaining traction quickly and this is confirmed by recent analyst findings. According to a 2013 end-user survey conducted by�Wainhouse Research, the intersection of unified communications, mobility, and video conferencing is very intense, with 48 per cent of the respondents indicating that their unified communication (UC) plans include a mobile client with video capabilities. Additionally, Wainhouse predicts strong growth in the areas of personal video systems, including software on personal computers and mobile devices

The good news for us is that, in our eyes,�Scopia Desktop�is probably the most mature and full-featured desktop video conferencing application available in the market today. Scopia Desktop and Scopia Mobile are freely distributed, so usage statistics are hard to pin down, but we know we have hundreds of thousands of users on the desktop and tens of thousands using Scopia Mobile. Indeed,�Frost & Sullivan�recently recognised Scopia Desktop with a major product leadership award.

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