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Glowpoint Announces Next Generation of Video-as-a-Service Offerings from OpenVideo

October 8, 2012 | Telepresence Options
OpenVideo 2.0 offers simple self-service videoconferencing from the cloud, flexible options to purchase video systems bundled with cloud services, and enhanced features

MURRAY HILL, N.J., Oct. 8, 2012 -

Glowpoint Inc. , a leading global provider of cloud and managed video services, today announced OpenVideo 2.0 - the next generation of Video-as-a-Service offerings from the company that will allow businesses of all sizes to easily try, buy and use videoconferencing without limitations or boundaries.

OpenVideo 2.0 includes new and redesigned services delivered from the OpenVideo cloud, including support for the widest range of leading video systems while eliminating the need for on-premise infrastructure, expensive networking, and complicated support.

"OpenVideo 2.0 is about providing business customers with the easiest self-service videoconferencing services on the market, while also providing the option of having Glowpoint deliver completely managed video experiences," stated Joe Laezza, President and Chief Executive Officer at Glowpoint."We can deliver both. That's what sets us apart and why more and more customers are choosing our services."

"More and more business customers are looking for a service provider that can provide videoconferencing services that are fully hosted from the cloud along with the option of classic managed services as necessary," stated Roopam Jain, Industry Director of Unified Communications and Collaboration for Frost & Sullivan. "Glowpoint OpenVideo 2.0 effectively meets these needs by including a 'dial tone' in the cloud so that users can easily collaborate over video anytime, from anywhere over any video enabled device. OpenVideo 2.0 will extend the reach of videoconferencing by offering easy to use videoconferencing services in the cloud at a low cost."


OpenVideo Room - Easy to Try & Buy, Connects Everyone

The new OpenVideo Room, the next generation of the company's on-demand cloud videoconferencing service, is completely redesigned to provide the easiest self-service videoconferencing experience from trial to purchasing and using. Customers can try the service and sign up completely online.

"We looked at the entire customer experience, from trying to buying to the user experience, and we also gathered feedback from our current Virtual Video Room customers and partners," stated Anil Balani, Senior Vice President of Product and Service Development for Glowpoint. "We are committed to providing users with the easiest self-use cloud videoconferencing experience on the market today."

The OpenVideo Room connects users on room systems, desktops, or mobile devices from all of the leading solutions providers on the market including Polycom, Cisco, LifeSize, StarLeaf, Avaya, GoogleTalk, and Microsoft Lync. The service is completely delivered and supported from the OpenVideo cloud.

To use the service, customers simply dial into meetings with a private six digit room code. All meeting participants have access to simple dialing instructions for their video enabled device through a web based moderator portal, including the capability to launch software clients directly from the portal. The moderator portal also allows the meeting host to make adjustments to the meeting on-demand, including changing layout views and adding or dropping participants.


OpenVideo All-Inclusive Service - One Cloud Does It All

Glowpoint's OpenVideo All-Inclusive service is the world's first global multi-vendor Video-as-a-Service offering.

With the OpenVideo All Inclusive service, customers have the choice of a desktop or room system from Polycom, Cisco, LifeSize or StarLeaf bundled with a complete end-to-end service delivered from the OpenVideo cloud. Customers will have the option of an All-Inclusive Service Price (AISP) that includes the cost of the system as part of a monthly payment, to avoid the up-front capital expense.

"Glowpoint's All-Inclusive service takes much of the complexity out of videoconferencing," stated Ira M. Weinstein, Senior Analyst and Partner at Wainhouse Research.  "By adding support for other leading technology vendors in the space, and by offering an all-OPEX cost model, Glowpoint has brought turn-key video calling within the reach of almost any organization."

The service includes unlimited point-to-point calling to other customers on OpenVideo�, private video numbers for easy dialing, 24 x 7 x 365 helpdesk support, complete endpoint maintenance and support, and access to Glowpoint's Global Business-to-Business Directory.

Glowpoint has agreements in place with multiple distributors to offer the video endpoints directly as part of the All-Inclusive service. To deliver a true plug and play experience, the endpoints included with theOpenVideo� All-Inclusive service will be shipped to the customer pre-registered to the OpenVideo� cloud.


Bring Your Own Device to the OpenVideo Cloud

Glowpoint's OpenVideo BYOD (Bring Your Own Device) service offers customers a fast, easy way to use the device of their choice to collaborate over video in the cloud. The service provides video call support for virtually any video enabled device, including smartphones, tablets, desktop and conference room solutions. The service allows customers to have their device registered to the OpenVideo� cloud in minutes.

The OpenVideo BYOD service includes unlimited point-to-point calling with other customers on the OpenVideo� cloud, easy dialing with private video numbers, full support for cloud connectivity, and access to Glowpoint's Global B2B Directory, including over 46,000 endpoints and over 450 companies.

All of the new services offered as part of OpenVideo 2.0 are available from Glowpoint today, and will be available through qualified channel partners later in 2012.

About Glowpoint

Glowpoint, Inc. (NYSE MKT: GLOW) provides cloud and managed video services that make video meetings simple, reliable, and the standard for bringing people together for business meetings. Through our OpenVideocloud, we make video meetings the replacement for in person and audio conferencing with our suite of cloud and managed services that permit any device to connect across any network, simply and reliably. Glowpoint supports hundreds of clients located in 68 countries and is the trusted partner for leading unified communications providers, telepresence manufacturers, global carriers and A/V integration firms. In addition, Glowpoint offers access to thousands of public videoconferencing facilities to extend businesses reach and provide the ability to meet face to face across the globe without boundaries. To learn more please visit

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