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GP Synergy Chooses RADVISION for Video Collaboration Programs

December 13, 2011 | Hogan Keyser
New Video Conferencing System Facilitates Administration and Board Meetings with Planned Expansion to Medical Education
Fair Lawn, N.J. and TEL AVIV, Israel, Dec. 12, 2011 - RADVISION (Nasdaq: RVSN), a leading technology and end-to-end solution provider for unified visual communications announced today that GP Synergy, a leading provider of general practice education and training, delivering training across Sydney and northwest NSW, has implemented RADVISION's premier video collaboration technology to further the reach of its educational training services.
GP Synergy is leveraging RADVISION's high definition (HD) desktop video systems and infrastructure for administrative and board meetings. Participants can connect to calls hosted on a RADVISION SCOPIA MCU using customized GP Synergy-provided systems, comprised of a unique combination of RADVISION's SCOPIA VC240 and SCOPIA Desktop systems. Additionally, remote participants can join the video calls using their laptops over a Wi-Fi or 3G/4G connection.
Prior to choosing RADVISION for its end-to-end video solution, GP Synergy was using a different video system that proved cumbersome because the technology wasn't intuitive and the video quality was poor due to spotty networks, thereby limiting caller participation. John Oldfield, chief executive officer for GP Synergy oversaw the video network deployment. No stranger to IT, Oldfield developed a firm grasp for visual communications technology, but he also recognized his medical educators, registrars and staff would not have the time or resources to invest in complex technologies.
"Our original video conferencing provider sold us on the HD experience, but HD video is not a reality here in Australia due to lack of broadband infrastructure," said Oldfield. "At GP Synergy we have fantastic broadband, but we are the exception rather than the norm and our community of registrars, educators and clinicians can't count on reliable connectivity.
"We needed a solution that made the most of the network connection while at the same time allowed access through video or other communications modalities. And most importantly, it had to be easy for our staff, supervisors and students to connect to the calls."
Partnering for Success
When GP Synergy's original video contract came up for renewal, the company turned to RADVISION and VMTech for a more comprehensive, flexible, user-friendly alternative. Oldfield teamed with Len Findlay, managing director at VMTech, to identify the best solution for GP Synergy's needs. When an off-the-shelf solution seemed unfeasible, they looked to RADVISION to provide a customized solution. The company wanted a system that would be easy-to-use for a large number of participants, that would allow for intuitive content-sharing, and that would adapt to challenging network limitations.
"The RADVISION team took the time to listen to John's needs and formulate a tailored solution that met each of GP Synergy's requirements," said Findlay. "Additionally, they helped get VMTech up and running as a partner so that we could team up to provide an end-to-end video collaboration solution as well as ongoing maintenance and support. Both John and I are extremely impressed not only with the quality of service the RADVISION team has extended us, but also by how nimble a company it is. They truly go the extra mile to satisfy their customers and partners."
Flexibility, Scalability and Video Anywhere, Anytime
 "After investing tremendous resources in video conferencing, I believe we finally have a viable solution thanks to RADVISION and VMTech," said Oldfield. "I can send the RADVISION systems to our stakeholders, who are then able to literally plug them into the wall, connect them to their laptops and click to join a meeting. It's simple to use and highly effective. We're delighted with the outcome."
The flexibility to join the video calls from anywhere over any network is a competitive edge according to Oldfield. Additionally, the education sessions may be made available for streaming online after they've taken place. Oldfield added that while cost savings is not primary focus for the project, he anticipates significant savings on travel and improved productivity as a result of the new video solution. Additionally, the team is evaluating the delivery of course content, clinical teaching visits and remedial consultations using the RADVISION gear.
The combination of RADVISION's SCOPIA VC240 and SCOPIA Desktop systems provide a video conferencing and data collaboration solution that is simple to use and overcomes the challenging network environment. RADVISION's H.264 Scalable Video Coding (SVC) and NetSense bandwidth adaptation technology deliver a high-quality experience even on error-prone networks; firewall issues are eliminated through SCOPIA PathFinder technology. The unique solution integrating HD video conferencing into a Samsung high resolution 24-inch LCD monitor offers the benefits of HD video communications at a fraction of competitors' costs, dramatically increasing ROI of the deployment.
"We're delighted to be working with GP Synergy to streamline their business communications and productivity," said Eitan Livne, general manager for RADVISION Asia Pacific. "John worked with both us and the team at VMTech to achieve very specific goals, and together we built a solution that exceeds their expectations and will allow them to fully leverage their investment in video conferencing."
About GP Synergy

GP Synergy is a leading provider of general practice education and training, delivering training across Sydney and northwest NSW. It is 1 of 17 Regional Training Providers (RTPs) delivering the Australian General Practice Training (AGPT) program. Funded by the Commonwealth Department of Health & Ageing and administrated by General Practice Education & Training (GPET), GP Synergy provides comprehensive education and training programs to equip registrars with the skills required to become confident and skilled General Practitioners. GP Synergy registrars are able to train towards achieving fellowship with either the Royal Australian College of General Practitioners (FRACGP) and/or the Australian College of Rural and Remote Medicine (FACRRM). To learn more, visit Web site is
About VMtech

Virtual Machine Technology Pty Ltd (VMtech) is an infrastructure services firm committed to helping clients actualize the return on investment that can be achieved through the provision of an enterprise cloud by providing strategy, integration and managed services leveraging virtualization technologies, and associated storage and network platforms. To learn more, visit

Founded in 1992, RADVISION (Nasdaq: RVSN) is a leading provider of videoconferencing and telepresence technologies over IP and wireless networks. RADVISION teams with its channel and service provider partners to offer end-to-end visual communications that help businesses collaborate more efficiently. RADVISION propels the unified communications evolution forward with unique technologies that harness the power of video, voice, and data over any network. Visit, our blog, and follow us on Facebook, LinkedIn, Twitter, and YouTube.


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