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It's Official: Apple's iPhone 4, on Sale June 24th and has Video Conferencing

June 7, 2010 | Howard Lichtman

Despite the well-storied leak of a prototype unit, any concerns of an anti-climactic launch for Apple's new iPhone went out the window this morning when Steve Jobs took the stage to announce it. With a laundry list of much-clamored-for new features and a sharp new design, it offers the single biggest update since the initial launch of the iPhone.

Jobs covers eight major features, but here are-arguably-the most important stats: $199 for 16GB, $299 for 32GB. On Sale June 24th. Pre-orders start June 15th. iOS 4, the next-generation iPhone OS, will be available for free upgrade (not 100 percent backwards-compatible before 3GS) starting June 21.

Number one: an all new design. "Stop me if you've already seen this, " he jokes. "This is without a doubt the most beautiful, precise things we've ever made ... it's like an old Leica camera ... nothing like it today ... it's just 9.3 mm thick."
Front-facing camera. Camera with LED flash on the back. SiM card tray. A second mic. Thinnest phone ever, stainless steel for strength, optical quality glass for scratch resistance , built-in antennas.

Number two: Retina Display. What's retina display? They've dramatically increased pixel density, putting four times as many pixels in any given space-326 pixels per inch, to be exact. Apparently 300 pixels is the limit of the human retina. "Once you hit that number images and text begin looking extraordinary," says Jobs.

Number three: The iPhone 4 is powered by the A4 chip. Same chip that powers the iPad.

Number four: A gyroscope. It supports pitch, roll and yaw and it's tied to the compass and accelerometer. New CoreMotion APIs will allow some big leaps in gaming.

Number five: A whole new camera system. It's gone from three to five megapixels, with an added backside illuminated sensor for higher quality low-light photos. Apple's also added an LED flash. Now for video: the camera records HD video, full 720P at 30 fps. They've also written iMovie for the iPhone, $4.99 from the App Store (if it gets approved).

Number six: iPhone OS 4. The software will ultimately power more than just iPhones, so it's been renamed: iOS 4. Multitasking, folders, retina display integration, unified inbox and threading for mail, enhanced camera and photo apps, deeper enterprise support.

Number seven: iBooks. "We are bringing it to the iPhone with the iPhone 4."

Number eight: iAds. "Why are we doing iAds? To help our developers earn money." Some of the brands that will be on the platform: Nissan, Citi, Unilever, AT&T, Chanel, GE, Liberty Mutual, State Farm, Geico, Campbells, Sears, JC Penny, Target, Best Buy, Direct TV, TBS, and Disney.

One more thing: Wow. it's video-calling. Big round of applause for the feature which Apple is calling FaceTime ... FaceTime is iPhone4 to iPhone4 and it's WiFi only. No set-up required. For now, it's based on a handful of standards, but it will be open standard.

"You know, I grew up with the Jetsons... and video calls... and now it's real."

"Apple will ship tens of millions of Facetime devices this year, so there will be a lot of people to call."

New iPhone Line-up will go on-sale June 24th. Pre-orders start June 15th. on June 24 iPhone 4 will launch in 4 countries. In July it will ship in 18 more. $199 for 16GB, $299 for 32GB.

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