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Cisco and Microsoft - Two Approaches to Room-Based Collaboration
Avaya's recent news has overshadowed everything else in the market, but Cisco and Microsoft are very good at staying in the limelight. As it turned out, last week both companies had collaboration updates, and I happened to get briefings on both. Cisco's latest iteration of Spark has been in the works for some time, and with so much at stake in terms of owning the collaboration experience, Microsoft was not going to remain on the sidelines.
These updates weren't hyped as a Super Bowl-like showdown, but given their market power, attention must be paid. Collaboration is a broad concept with many variations, and it's really interesting to see both companies focus on exactly the same use case at exactly the same time. While the stars were certainly lined up for a winner-take-all clash, it's also interesting to note that each company has come to market with different approaches to a similar problem set.
No doubt each believes theirs to be the best path to collaboration gold, and the marketplace will ultimately decide. If you didn't catch one or both of these updates, I'm going to summarize the highlights for each in this post, along with key takeaways.
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