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Video conferencing technology evolution empowers new users

December 16, 2015 | Telepresence Options

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Story and images by TechTarget

The video conferencing market, once dominated by large room-based systems for internal company communications, now offers more flexible cloud-based options.

Video conferencing technology has undergone a huge transformation in the last two years. The market has radically reinvented itself as cloud services empower enterprises to use this technology like never before.

Previously, the video conferencing market was dominated by a few large players supplying high-cost, highly complex services to large organizations primarily for internal communications. But the rapid development of cloud services has empowered millions of small and midsize businesses to use video conferencing technology to accelerate their growth while saving costs.

At this point, both on-premises and cloud deployments exist, but the momentum is most certainly behind cloud-based services.

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