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Facebook CIO Supports Video Calls to Preserve Employee Culture

January 31, 2014 | Telepresence Options

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Story and images by Stacy Collett / CIO

CIO -- What does the maker of the world's most popular social network use to communicate with its own employees? At Facebook, the preferred meeting tool (other than its own website) is increasingly a cloud-based videoconferencing service from Blue Jeans Network. Facebook CIO Tim Campos says videoconferencing and other collaboration tools are "one way to preserve our culture" by connecting about 6,000 employees in 50 countries.

How does videoconferencing help Facebook maintain itsculture?

We believe very strongly that the way business gets done is not necessarily how it's organized on an org chart but through connections with other people. We're increasingly geographically dispersed. With sales, the challenge is: How do they represent the company when many of them don't live in the cultural hub--Menlo Park. The sales rep is going out representing Facebook to large brands all around the world. Helping them to understand, live and exhibit our culture is an important part of their job. So we will default to a video call wherever possible. The product organization is looking [to videoconferencing] not just to be able to have productive team meetings but also for the casual walk-up-to-somebody's-desk conversation.

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