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Ricoh and Vidyo Team Up To Create a $2,200 VC Endpoint

June 27, 2013 | David S. Maldow, Esq.

Ricoh P3000

Vidyo and Ricoh have formed a textbook example of a synergistic partnership. Ricoh's affordable, business quality, VC hardware appliances, and Vidyo's affordable, business quality VC software platform are a natural match. Today, they have announced the general availability of the P3000 Unified Communication System, a business-class videoconferencing device that integrates voice, video and data sharing with the portability of a small laptop, which will be offered by Ricoh in the United States, MSRP: $2,200 (USD).

Ricoh P3000

Some may wonder at the viability of dedicated hardware in today's cloud-crazy market atmosphere. After all, if Vidyo is capable of running on a common laptop, why not just buy a killer Macbook Pro for your meeting room video? Bottom line is that laptop video is great when you are alone at your desk, but a laptop camera does not provide a good view for the common meeting room scenario (several people on camera). If you want a business class, meeting room experience, you will have to add an HD, wide angle, camera to that laptop for starters. Considering that many mid-range meeting room VC cameras alone can cost two or three times the price of the P3000, this solution starts to make a lot of sense.

Ricoh P3000

There are other advantages to a dedicated appliance such as the P3000. The ease of use can be exceptional, as the UI is designed specifically with the exact use case in mind. This kind of targeted design also allows it to start up in under 30 seconds, as there is no built in software bloat. Perhaps most importantly it allows for deep integration with the Vidyo software which powers the video, audio, and data sharing.

Ricoh P3000

The P3000 requires a monthly subscription to the Ricoh cloud service, at ~$150 per month, per device. The service also includes Ricoh's Unified Communication System Apps, which includes a desktop and mobile client based on Vidyo's APIs.

For the price of a camera alone, you can have a complete meeting room VC solution, powered by Vidyo's leading software. If this offering is properly supported by the channel, it could have some legs.

About the Author
David_Maldow, Esq.David Maldow, Esq. is a visual collaboration technologist and analyst with the Human Productivity Lab and an associate editor at Telepresence Options. David has extensive expertise in testing, evaluating, and explaining telepresence and other visual collaboration / rich media solutions. David is focused on providing third-party independent analysis and opinion of these technologies and helping end users better secure their visual collaboration environments. You can follow David on Twitter and Google+.

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