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Personify Launches Immersive Video Conferencing for Apple's Notebooks and Desktops
Chicago, IL �June 04, 2013
Personify, the immersive video communication company behind Personify Live�, announced today the launch of the Mac version of its flagship Web conferencing product. Personify Live, now functional for both Mac and PC environments, works in conjunction with traditional Web conferencing and collaboration tools, including GoToMeeting, WebEx and Skype.
Personify Live, which debuted for PC users in November 2012, uses a depth-sensing camera, such as the Microsoft Kinect or Asus Xtion PRO LIVE, to transform the way people communicate online. Personify's patent-pending technology extracts the live video of the presenter from his or her environment and superimposes it onto any background, creating a virtual green screen experience. The service comes with an accompanying�mobile app�for iPhone and Android that serves as a remote control for the presentation.
Originally developed for business-to-business companies and their sales and marketing teams, Personify Live is also seeing interest as a corporate collaboration tool, training platform, and education enabler. The service is seeing rapid adoption at the enterprise level, with several Fortune 500 clients.
Personify Live is one of the cutting edge products driving a new generation of technology known as perceptual computing, which refers to humanizing much of the interaction people have with computers.
"Personify Live increases engagement by preserving the human connection so often missing from traditional remote presentation technologies," said Dr. Sanjay Patel, cofounder and CEO of Personify. "Gartner predicts that by 2014, Apple will be as accepted by enterprise IT as Microsoft is today, so expanding to the Mac environment was a natural progression for us and will satisfy the requests of many of our users."
Personify Live allows users to harness the value of nonverbal communication, resulting in a deeper connection with their audience. Studies have demonstrated that people believe speakers are more credible when they can be seen instead of only being heard.
For sales and marketing professionals, Personify Live allows for a more authentic message and engaging presentation. In one example, a marketer who used the tool to facilitate webinars said that 90 percent of attendees reported being more engaged with content delivered through Personify Live than via traditional webinar tools.
Sign up for a free trial of Personify Live on the�Personify website.
Personify is an immersive video communication company focused on bridging the gap between communicating remotely and talking face-to-face. Personify creates a deeper sense of presence while remote by seamlessly merging human interaction with digital content. Its flagship software product, Personify Live�, embeds real-time video of a speaker into any setting. Established in 2009, Personify is backed by a number of leading strategic venture capital firms. For more information, visit�http://www.personifyinc.com�or follow Personify on Twitter and Facebook.
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