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Next-Gen Video Format H.265 Is Approved, Paving The Way For High-Quality Video On Low-Bandwidth Networks
The new video format is the successor to the H.264 codec, which nearly every video publisher has standardized after the release of the iPad and several other connected devices. It seems crazy now, but once upon a time, Apple's adoption of H.264 and insistence on HTML5-based video players was controversial -- especially since most video before the iPad was encoded in VP6 to play through Adobe's proprietary Flash player.
The hope is that, through improved compression techniques, H.265 will enable publishers to stream 1080p video with about half as many bits as required today. That should make true streaming HD video available not just in broadband households, but on mobile and tablet devices, using networks that are a lot more bandwidth-constrained. Doing so could make online video more widely available in markets with poor connectivity or mostly mobile connections.
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