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Cisco Adds Video Sharing, Searching To TelePresence
September 30, 2011 | Hogan Keyser
September 29, 2011 By Robert Mullins InformationWeek - Cisco set the gold standard for video conferencing with its TelePresence HD video room systems. Beginning Thursday, it is building on that success with new features to, as Cisco puts it, "capture, transform, and share" video for collaboration, training, advertising, and customer service for enterprises.
Calling its TelePresence--and WebEx--technology "video communication," Cisco is complementing that with a "video content" capability that archives previous video sessions, replays them on demand, and makes them searchable with technology the company calls "video analytics."
"We plan to leverage the capture technologies that we require for video content, use the same end points that companies already have, [and] simplify deployment and enhance the user experience," said Guido Jouret, CTO of enterprise video at Cisco, during a demonstration of the new technologies Monday, via TelePresence, with participants in San Francisco, Houston, and Buenos Aires, Argentina, among other locations.
Users can share previous video via Cisco's existing Show and Share video portal, whether they're TelePresence sessions, WebEx meetings, or an executive's convention keynote. Cisco replayed a keynote that CEO John Chambers delivered at Cisco Live 2011 in July. Using Cisco's Pulse Video Analytics, a feature of its Media Experience Engine (MXE) 3500 appliance, they chose to search the term "market share." The video jumped to the point where the term came up and, even though the words weren't on the screen, they were on the audio track.
"We think people want to move beyond meetings ... but the reality is that you can't go to more meetings. You have to find a way to scale," said Jouret.
Cisco also said the Show and Share portal will be available as an app on Apple iPhones and iPads by late October.
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