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BurstPoint Networks Expands Conference Point Capabilities to Maximize Live Streaming in the Enterprise

May 9, 2011 | William Zimmerman
BurstPoint VCP in Action.jpeg
New Solution Provides a Highly Scalable and Cost-Effective Medium to Easily Deliver HD and Standard Enterprise Video to Thousands of Users

WESTBOROUGH, Mass. - May 9, 2011 - BurstPoint Networks today announced the next-generation of its BurstPoint Video Communication Platform™ (VCP™) Conference Point™, a patent protected solution integrating video conferencing systems for live broadcast or on-demand playback.  The solution integrates live multi-stream transcoding, giving organizations the ability to capture multiple video conferencing sessions and either stream them live or record them for later consumption. The BurstPoint VCP Conference Point supports up to six simultaneous live streaming CIF sessions, two 720p high-definition (HD) sessions, or a combination of HD and standard definition (SD) sessions, all with less hardware at a lower cost for the customer.

The worlds of traditional video conferencing and streaming media continue to converge in the enterprise, according to survey results collected by Interactive Media Strategies. In a survey of more than 1,000 executives conducted in the first quarter of 2011, nine out of 10 companies that deploy video conferencing say they also implement online video solutions.  The usage of online video can be extensive among this group as the survey showed 18 percent of companies using video conferencing today say they implement online video on at least a weekly basis.

"Online venues make it possible to create and distribute video in more flexible ways than ever before," said Steve Vonder Haar, research director of Interactive Media Strategies. "Solutions such as the BurstPoint VCP Conference Point help organizations easily tie traditional video conferencing systems into this flexible online world, allowing companies to leverage their past video conferencing investment in exciting new ways."

Organizations are being urged to incorporate video into their corporate communications strategies to reap cost-savings as well as operational and competitive benefits.  With the BurstPoint VCP Conference Point, companies of all sizes can easily and confidently incorporate video streaming into their future plans.

The BurstPoint VCP is an end-to-end solution allowing enterprises to create and capture, edit and publish, distribute and deliver, and consume live HD and on-demand video content. As part of the BurstPoint VCP, the Conference Point is a fault tolerant, rack-mounted server, which enables users to transform existing video conferencing systems into real-time mini broadcast studios, changing the scope and reach of this technology from one-to-one to one-to-many.  By supporting H.323, H263 and H.264 video, along with H.239, users can publish webcasts with synched PowerPoint slides or create stand-alone, on-demand video.  By leveraging existing video conferencing assets, companies can now stream video to any user device as well as HD digital signage screens. 

"The enterprise video industry has seen a fundamental shift in how organizations are evolving their corporate communications strategies to include rich media. However, there are common misperceptions that video is bandwidth-intensive, an expensive line item, and is difficult to produce," said Tom Racca, president and CEO of BurstPoint Networks.  "With the BurstPoint VCP, organizations gain state-of-the-art video technology that has minimal network impact, a price point that fits budgets, and offers fast ROI, with a suite of tools that makes managing, producing, and distributing video extremely easy."

About BurstPoint Networks

Headquartered in Westborough, Mass., BurstPoint Networks is transforming the way organizations use video to communicate with employees, customers, partners, and other key constituents. Designed for high performance, reliability and scalability, the company's fully integrated, enterprise-class software platform brings together the capture, distribution, reporting, and management capabilities required to meet the complex anywhere and anytime viewing demands of a highly distributed audience while providing cost savings and ease of use. For more information about BurstPoint Networks, please visit www.burstpoint.com.

Please visit Video Vantage Point to learn more about how video is changing the face of communications and to subscribe to the site's daily newsletter. 






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