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Glowpoint Releases Cloud-Based, Multi-Party, B2B Video Collaboration Service

February 10, 2011 | Kendal Kirby
vrr_automated_attendant.jpg"Virtual Video Room" enables SIP and H.323 video users on any video system to hold multi-party video meetings, on-demand around the globe.

MURRAY HILL, N.J., Feb. 10, 2011 /PRNewswire/ -- Glowpoint, Inc. (OTC Bulletin Board: GLOWD), a leading global provider of cloud-based managed services for telepresence, video conferencing and collaboration, today announced the launch of the Virtual Video Room ("VVR"), a cloud-based video conferencing service that offers a secure, dial-in "meet me" room for ad-hoc multi-point, business-to-business conferencing.

The VVR service is a core component of Glowpoint's Open Video™ cloud-based, shared infrastructure model that offers conferencing scalability and security for large enterprises and small and medium sized businesses around the world. VVR offers reservation-free, multi-point calling and delivers B2B meeting capabilities to SIP, H.323 and ISDN-based video-as well as audio-only-participants without having to re-configure customer-owned MCUs, without having to establish carrier interconnects for private MPLS networks, and without customers having to invest in additional MCU and infrastructure technology.

VVR can be accessed directly regardless of the network the video user is on or the video equipment they are using, and supports telepresence, video room systems and desktop video services. Similar to 800-audio conferencing services, VVR supports toll-free and URI dialing with host and participant pin codes for self-service, multi-party video conferencing for internal and external participants.

Polycom, Inc., Vice President, Service Provider, Tony Scarfo said: "Customers are seeking easy-to-use, multi-point solutions on different video platforms and we are pleased that Glowpoint has incorporated the Polycom UC Intelligent Core as part of its VVR solution. Cloud-based architecture and services, such as VVR, are part of the natural evolution for the interoperability of video and immersive telepresence and will drive the growth of B2B applications."

"We applaud Glowpoint's Open Video strategy to drive the interoperability of both immersive and personal telepresence video communications. We believe Glowpoint's VVR service will provide significant value to the telecommunications service provider market, and ultimately to enterprises thanks to its easy-to-access, inter-business video calling capabilities," added Ken Rokoff, VP, business development, BroadSoft, Inc.

VVR Features
  • Participant Code - unique code that denotes a meeting room and is distributed to invited participants
  • Secure Host Pin Code - 4-digit code that is randomly generated for each meeting and is associated with the corresponding participant Code
  • URI Dial - URI dial string ( provides the ability for end-users to distribute to participants to enter the conference via IP connections
  • ISDN Call-in - dial-in number for ISDN participants who can also join the conference call
  • Self-Certification - dedicated dial-in VVR code enables end-users to perform self certification in order to test their video or audio equipment and make sure that it is fully compatible before scheduling calls
  • Compatibility - with virtually all standards and technology including Polycom and Cisco

Anil Balani, Glowpoint's senior vice president of product development said: "The video community has not had the same inter-business video conferencing capabilities as has the audio world. Glowpoint's cloud-based, hosted infrastructure offers a cost effective option for video users to quickly and easily communicate with other audio and video users across business boundaries."

Supporting Resources

About Glowpoint

Glowpoint, Inc. (OTCBB: GLOWD) enables video users to effortlessly and securely call one another regardless of their video technology or network. With unlimited, "open" access to Glowpoint's cloud-based, hosted-video infrastructure and services, video calling within - and between - companies is dramatically simplified. From full-featured telepresence and video conferencing suites to desktop video, Glowpoint supports customers around the world with 24/7 managed services that allow business professionals to enjoy "in-the-same-room" intimacy and cost savings. To see a video-in-the-cloud demonstration, and to learn more about how cost-effective and easy telepresence and video conferencing can be for your business visit

SOURCE Glowpoint, Inc.

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