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ViVu, AMD to Develop Next-Generation Interactive Telepresence Applications

January 4, 2011 | Chris Payatagool
By Mandira Srivastava, TMCnet Contributor

In today's competitive world, it is important to manage the flow of information effectively and efficiently. In order to integrate internal and external business processes, ViVu, a company focusing in desktop videoconferencing solutions, collaborated with AMD to develop next-generation interactive video software. This collaboration will enable ViVu to develop broad applications ranging from home entertainment to enterprise video collaboration.

Powered by ViVu's MXTP technology and AMD (News - Alert) Fusion Accelerated Processing Units (APUs), the new ViVu product line will deliver Telepresence-like video right from laptops, which was previously possible only through purpose-built hardware from other vendors in the market. The product line will seamlessly interact with other endpoints, such as room-based video conferencing equipment fromPolycom ( News - Alert), LifeSize, smart phones, Tablet PCs, and DLNA-certified TVs.

 Manju Hegde, corporate vice president, Fusion Experience Program, AMD said that ViVu has already demonstrated technology leadership in enterprise-class videoconferencing with its MXTP technology and the company looks forward to amplifying ViVu's innovative software with the performance and video processing power of AMD Fusion APUs to usher in a new generation of powerful video applications that deliver a truly immersive and vivid multimedia experience to consumers and business users alike.

ViVu browser-based video platform is easy-to-use, affordable and requires zero downloads - within minutes, people can videochat and share their desktops with small teams or up to thousands of people at once.

In a statement, Sudha Valluru, CEO of ViVu, said that combining MXTP technology with AMD Fusion APUs brings in tremendous performance improvements to video delivery and it is an exciting partnership for the company, as the company continues to lead the video technology innovation and quickly translate the benefits for its customers.

Mandira Srivastava is a TMCnet contributor. She works as a full-time writer, ghostwriter and blogger, and has more than two years of experience in print and Web media. She has also worked on company brochures, website content and product descriptions, as well as proofreading and editing content. To read more of her articles, please visit her columnist page.

Edited by Jaclyn Allard

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